Bitcoin’s Top of Funnel is Becoming Less Noisy, Suggests Swan Bitcoin CEO

According to Swan Bitcoin CEO Cory Klippsten, Bitcoin ETFs are set to replace the chaotic entry points tainted by flashy crypto marketing campaigns since 2017.

Swan Bitcoin CEO Cory Klippsten has suggested that spot Bitcoin exchange-traded funds (ETF) will suppress the loud and flashy marketing strategies that have served as the initial gateway for many into the crypto space since 2017.

During a recent interview with Bloomberg on December 1, Klippsten reiterated that Bitcoin ETFs offer an alternative entry into the market at a time when it has been tainted by well-funded crypto marketing schemes:

“The past six years from 2017 through 2023, the top of the funnel for people looking to get into Bitcoin has been extremely noisy, polluted by all of the crypto marketing schemes funded by $50 billion of venture capital, trying to essentially market and dump crypto tokens.”

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